ISSUE 52

L’ÉDITION

CANNES & ST TROPEZ

CANNES
& ST TROPEZ

issue 52

L'edition

Letter from The Creative Director

Salut,

I’m so excited to share our two newest collections with you in this issue of L’Édition. This week we celebrate the spirit of both Cannes and Saint Tropez in a spéciale double issue that will inspire you with beautiful summer style.

At the forefront this season is feminine colour paired with crisp whites, easy breezy silhouettes that feel amazing to wear, and of course— a healthy dose of French-inspired charm!

We’ve created these collections with a wish to bring to our community the beauty of the French Riviera in all its vibrancy, and I can’t wait for you to fall in love with them, as I have.

Avec amour,

Donna - Creative director signature

YOU’RE INVITED…

Take a tour through the south of France in true Blue Illusion style. The glamour of Saint Tropez and Cannes comes alive with our two new collections. Discover the streets, beaches and scenic views of these two destinations in head-to-toe French-inspired style.

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complete the look

In summer, the song sings itself.William Carlos Williams

TROPICAL BREEZE

Crafted from ECO VERO certified rayon, this magnifique Printed Tier Dress is lightweight, comfortable and stylish. Featuring the playful Tropical Floral print of our Saint Tropez collection, this midi-length dress features a 3-tier design, gentle flutter sleeve and hidden pockets at the side. Wear this dress with your favourite accessories like our Matilda Boater Hat and you are ready to walk out the door and onto the beaches of Saint Tropez.

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complete the look

complete the look

complete the look

BALMY SUMMER DAYS

Crafted from 100% French linen, this breathable Printed Linen Dress offers summer elegance with ease. In a charming print that is an ode to Cannes, this shift shape dress is a summer wardrobe must-have. Wear it with our Teak Sandal, et voila!

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complete the look

SHOP IN STYLE

Cannes’ Mediterranean climate has inspired the prints and dreamy colours featured in this collection. Lightweight blouses like our Printed Cotton Silk Shirt make a fabulous statement with our Stretch Pencil Skirt in Soft Pink. For those looking to turn heads, the Applique Tiered Dress in Vibrant Red is a showstopping piece. Featuring playful tassel ties and a tiered hem with elegant pleat detail, this dress is an ode to Cannes and its beautiful flowers which decorate every corner of the city.

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complete the look

BEACH DREAMING

Fall in love with the easy glamour of our Saint Tropez-inspired, Broderie Tier Cotton Skirt in White. Crafted from 100% cotton, this skirt features an elegant asymmetric tier design and comfortable elasticated waist. For head-to-toe cotton broderie chic, pair this skirt with our Broderie Cotton Shirt.

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complete the look

Summer passes and one remembers one's exuberance.Yoko Ono

MAKING WAVES

A ‘splash’ of colour never goes out of style! Delight in the multicoloured embroidery of our Embellished Linen Kaftan. Pair this dreamy piece with our ultra-comfortable Seersucker Stripe Short in White and Pink for French-inspired chic.

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complete the look

SETTING SAIL

The Palm Print Cotton Silk Dress is a luxurious piece from our Saint Tropez collection. In the luscious Pink Tropical print of the collection, this dress offers a flattering V neckline, hidden pockets and a ¾ sleeve. Wear this charming piece with our Teak Sandal for parfait summer flair.

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complete the look

CUTE AS A BUTTON

Gingham is trending this summer. Be inspired by our Cotton Gingham Sun Dress and Cotton Gingham Blouse in Pink and Red. Crafted from a comfortable crinkle cotton, you’ll always be picnic ready in this whimsical design.

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complete the look

A PLAY OF COLOUR

Our Abstract Multi print is on show with our Printed Frill Neck Blouse and Printed Linen Shift Dress. Packed with personality, this print is a fusion of colour and play that is perfect for the warmer weather.

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complete the look

complete the look

complete the look

OCEAN CHARM

Our maxi-length Crinkle Cotton Dress in Aquamarine features a lovely textured effect, that means this piece is always ready to wear - perfect for the holiday suitcase! Featuring a high scoop neckline, extended sleeve and sweet lace row detailing, wear it with our Teak Sandal.

complete the look

complete the look

FIELDS OF LAVENDER

Crafted from cotton broderie, this shirt offers a combination of timeless beauty and fashion-forward style. Aqua-coloured, it features a high neckline with frill collar, stylish puff sleeve and a feminine, scalloped hem. Pair it with our 7/8 Linen Wide Leg Pant in Aqua and Harli Cross Strap for a magnifique summer look.

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